TINK Marketing & Design Introduces Accessible Marketing Innovation With The Brand Luminary App

NATIONWIDE - JUNE 2025 - (USAnews.com) — TINK Marketing & Design, a boutique agency led by founder and marketing strategist Kim Schmitz, has launched an innovative tool aimed at simplifying strategic marketing for entrepreneurs and small businesses. The TINK Marketing: Brand Luminary App is designed to bridge the gap between professional-level marketing support and the resource limitations many growing businesses face, offering a guided, cost-conscious solution for those seeking clarity and direction in their brand-building efforts.

Established with a mission to demystify the marketing process, TINK Marketing & Design focuses on delivering a clear, manageable marketing strategy and plan framework tailored to the unique needs of smaller organizations. Schmitz, who brings years of cross-industry marketing experience to the agency, developed The Brand Luminary App in response to a recurring challenge she encountered among clients: limited access to professional marketing expertise without the budget for a full-time strategist. The app distills proven methodologies into a digital toolset, allowing users to navigate branding, audience identification, and campaign planning with confidence.

Rather than positioning marketing as a high-barrier, high-cost endeavor, TINK Marketing & Design approaches the discipline as an essential and achievable component of business growth. The Brand Luminary App exemplifies this approach by offering a simplified, self-guided path toward defining brand identity and executing core marketing tactics. It empowers users with strategic frameworks typically reserved for corporate-level clients, now available in a mobile format designed for accessibility and ease of use.

The agency’s focus on ease and accessibility reflects a broader philosophy that small business owners should not be excluded from effective marketing due to time, budget, or expertise constraints. The Brand Luminary App is built to support a step by step program to build a simple marketing strategy and plan, receive twice monthly group coaching by an experienced fractional CMO, and access to a library of content and templates all specifically designed to make marketing simpler and less time-consuming , allowing entrepreneurs to progress at their own pace while receiving structure and insight rooted in agency best practices. This on-demand model serves as a digital companion for those who may lack in-house support but still require strategic alignment to meet growth goals.

In parallel with the app, TINK Marketing & Design continues to offer a full suite of consulting and creative services, including social media strategy, digital advertising, content creation, and brand development. These services are customized to suit the operational realities of small to mid-size businesses, reinforcing the agency’s commitment to practical, results-oriented marketing. Rather than applying one-size-fits-all solutions, the firm works collaboratively with clients to understand their specific market context and objectives.

By combining technology with personalized strategy, the agency positions itself as both a marketing partner and an educator. TINK Marketing & Design also provides clients with decision-making tools and performance benchmarks, reinforcing marketing as a repeatable, scalable function rather than an unpredictable cost center. This emphasis on operational integration is a key differentiator for the agency, which maintains long-standing relationships with clients who view marketing as a long-term business investment.

The launch of The Brand Luminary App also reflects TINK Marketing & Design’s broader shift toward hybrid service models that integrate traditional consulting with accessible digital solutions. As digital transformation continues to reshape how businesses engage with customers, the agency is focused on helping clients navigate these changes through informed, flexible marketing support.

With a growing portfolio of businesses across various sectors, TINK Marketing & Design has demonstrated that smaller organizations can achieve strategic marketing success without spending $1000’s on agency fees. . The agency’s digital and social presence—including Instagram, Pinterest, Facebook, YouTube, and LinkedIn. —extends its reach and educational impact by sharing insights, trends, and actionable tips with a broader audience. Its website, TINK Marketing, offers further information about services, testimonials, and practical resources.

Kim Schmitz and her team remain committed to expanding access to structured marketing support while maintaining the high standards typically associated with larger agencies. The TINK Marketing: Brand Luminary App is a natural extension of that mission, offering a scalable tool that aligns with today’s business realities—where flexibility, clarity, and cost-efficiency are paramount.

Through continued innovation and a focus on real-world outcomes, TINK Marketing & Design continues to redefine the role of marketing in the entrepreneurial journey. By offering tools that are both strategic and accessible, the agency is helping businesses chart a clearer course toward visibility, engagement, and long-term success.