Annual Tolman MDA Telethon Turns 50
A $50 backyard fundraiser became a Hingham tradition with a half-century of purpose.

By
Aug 27, 2026
The tent in a Hingham backyard did not look like the beginning of a legacy. It was 1976, and Jay Tolman, still a young man, had gathered friends at his mother’s home with a simple idea inspired by Jerry Lewis and the national MDA Labor Day Telethon. They raised $50 for the Muscular Dystrophy Association. Most small fundraisers end after the applause fades, the chairs are folded, and life moves on. Tolman made a different choice. He came back the next year, and the year after that, until the Annual Tolman MDA Telethon became something rare in American charitable life: a 50-year promise kept by one family, one community, and generations of supporters.
The Origin Of The Annual Tolman MDA Telethon
The Annual Tolman MDA Telethon began with a television screen, a late-night vigil, and a young man moved by what he saw. Tolman would watch the Jerry Lewis MDA Labor Day Telethon, staying with the broadcast through long hours as entertainers, families, and advocates shared stories of people living with muscular dystrophy and related neuromuscular diseases. The national program did what great appeals do best. It made a distant cause personal. It invited viewers to move from sympathy to action.
Tolman answered that invitation locally. He did not begin with a foundation office, a large donor list, or a professional campaign. He began with friends, a backyard, and conviction. That first $50 mattered because it proved the idea could live outside the television studio. In Hingham, Massachusetts, neighbors could gather, contribute, and feel part of a broader effort to support families facing diseases that can affect mobility, independence, and daily life.
Over the decades, the gathering became a Labor Day weekend ritual. The event grew from a modest backyard fundraiser into a community tradition that has raised more than $760,000 for the Muscular Dystrophy Association. In the late 1990s, the Hingham fundraiser was even featured during the national MDA Telethon, a full-circle moment for a local effort born from watching that very broadcast.
Yet the heart of the story remained unchanged. The Annual Tolman MDA Telethon was never only about numbers. It was about showing up, about returning year after year, when attention shifts, schedules fill, and good intentions often lose momentum. Tolman kept the promise alive, and people followed because consistency has a way of becoming contagious.

Why The Annual Tolman MDA Telethon Endured
What makes the Annual Tolman MDA Telethon remarkable is not only its longevity, but the personal sacrifice behind it. Tolman’s commitment continued even when distance made it inconvenient. While living in Hollywood, California, he returned to Hingham for the annual event. Later, for 17 years, Jay and Jodi Tolman and their children, Charlie, Chloe, and Jack, traveled from Princeton, New Jersey, to Massachusetts every Labor Day weekend to keep the fundraiser going.
That kind of loyalty changes a family. Jodi began volunteering in 1990, and the Tolman children grew up helping at the event alongside their parents. For them, Labor Day was not simply the last weekend of summer. It was a call to service, a reunion, and a reminder that compassion becomes stronger when it is practiced in public and passed down at home.
Then came the year that nearly broke the streak. Two weeks before last year’s fundraiser, Tolman suffered a heart attack. His wife and family, understandably, wanted to cancel the event. Health came first, and no one would have questioned a pause after nearly five decades of work.
Tolman saw it differently. After returning home from the hospital, he insisted the fundraiser go forward. Friends and supporters rallied around the family, stepped in where needed, and helped make the 49th event one of the most successful in its history. In that moment, the Annual Tolman MDA Telethon became more than an event led by one man. It became proof that a mission can become strong enough to carry its founder when he needs carrying, too.
“This is more than a fundraiser. It’s our family’s mission and our community’s tradition of caring,” said Jay Tolman. “For 50 years, people have come together to help families facing devastating diseases that rob children and adults of their independence and quality of life. We continue because the need continues.”
That quote explains why the event has survived changing eras, changing media, and changing addresses. People do not return for 50 years because of habit alone. They return because the work has meaning. They return because they have seen the faces, heard the stories, and felt the dignity of being useful to someone else.
What The Annual Tolman MDA Telethon Means Today
In 2026, the Annual Tolman MDA Telethon reaches its 50th consecutive year. The milestone event will take place Sunday, September 6, from 11 a.m. to 4 p.m. at the Hingham Community Center at 70 South Street in Hingham, Massachusetts. The day is designed as both a celebration and a fundraiser, with live entertainment, children’s activities, bouncy houses, pony rides, games, balloon art, a cookout, raffles, a silent auction, T-shirts, and awards.
The goal for this year’s event is to raise another $20,000 for the Muscular Dystrophy Association. That goal sits within a larger legacy, but it also keeps the focus where Tolman has always placed it: on the next family, the next research effort, the next opportunity to help people living with neuromuscular diseases feel supported rather than forgotten.
Sharon Hesterlee, president and CEO of the Muscular Dystrophy Association, described the tradition as a model of sustained generosity. “For 50 years, Jay has shown what happens when generosity becomes a tradition,” she said. “Every Labor Day weekend, he brought together family, friends, neighbors, and his community to stand with people living with neuromuscular diseases. What started as a backyard fundraiser has grown into something much bigger, a legacy that has touched generations of families.”
That legacy is visible in the details. It is in the long drives made from other states. It is in the volunteers who know where to place tables before anyone asks. It is in the parents who once attended as children and now bring children of their own. It is in the way a local event can become part of a town’s identity without losing the humility of its first $50.
The Annual Tolman MDA Telethon also offers a lesson for anyone who wonders whether one person’s effort can matter. Most lasting movements do not begin at scale. They begin with someone willing to take the first step, repeat it faithfully, and invite others into the work. Tolman’s story shows that generosity, when practiced with discipline, can become infrastructure. It can become a calendar date, a family value, and a civic habit.
For attendees, donors, and supporters, the 50th anniversary offers more than nostalgia. It offers a way to participate in a living tradition that still has work to do. To attend, contribute, or join the Telethon Team, visit the event site below and choose the role that fits you best. Your presence helps extend a Hingham promise that began in a backyard and still reaches families far beyond it.
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