Dr. Shopovick’s Commitment to Audiology and Community Care

NATIONWIDE - JULY 2025 - (USAnews.com) — At Now Hear This® Hearing Aids & Audiology, the mission goes beyond fitting hearing aids- it’s about providing comprehensive, personalized audiologic care. Dr. Samantha Shopovick, President and Head Audiologist, leads the clinic with a dedication to ensuring every patient hears their best, using both the latest technology and a holistic, compassionate approach.

The Heart of Now Hear This®

Dr. Shopovick leads Now Hear This® with the belief that hearing care should be both customized and based on trust. She knows that modern hearing aids can only perform at their best when fitted and fine-tuned by skilled professionals. That’s why the team at Now Hear This® prioritizes Real Ear Measurements (REM) and Speech-in-Noise testing, which are recognized best practices that ensure hearing aids are calibrated for optimal performance, even in challenging environments.

This commitment to precision and quality has contributed to the clinic’s strong reputation in the Raleigh area, where it has been recognized multiple times by local organizations for excellence in audiology services. Most notably, they have won “Raleigh’s Best” by the Raleigh News & Observer the past four years in a row.

Personal Touch: Dr. Shopovick’s Commitment to Every Patient

Dr. Shopovick is known for her individualized approach to audiologic care. As one patient noted, “Dr Shopvick was very patient, she took the time to answer my many questions and concerns. She let me make my own decisions, and even suggested ways to save money. I can’t wait to get my new hearing aid next week.” This dedication extends beyond just fitting hearing aids: each device is adjusted through real-time testing and verification, ensuring that it’s tailored to the specific needs of the individual’s lifestyle and audiologic factors.

Her commitment to personalized care also includes working with musicians to fine-tune hearing aids for optimal sound quality or customize hearing protection for musicians to prevent further damage to their hearing. On April 5th, Dr. Shopovick had the honor of providing custom ear impressions for Grammy-winning artist Fantasia Barrino and her band at the Lenovo Center in Raleigh. Dr. Shopovick’s approach ensures that patients don’t just receive a widget, but a tailored experience that supports their unique lifestyle and hearing needs, resulting in the music industry trusting her to take care of their ears.

Giving Back: Community and Connection

Dr. Shopovick’s care for her patients extends beyond her clinic. She works closely with Hearing Charities of America, contributing her time and expertise to those who may not have access to hearing aids. She is also in the process of creating a hearing aid donation program through the clinic to make hearing healthcare even more accessible to those in need.

In 2025, Dr. Shopovick also launched a hearing loss support group called “Ear-Resistible Community” on the MeetUp app to create a space for individuals to connect, share experiences, and offer mutual support. This initiative highlights her belief that individuals with hearing loss should not feel isolated but instead empowered to engage fully with their communities.  

In addition to her clinical work, Dr. Shopovick hosts an annual raffle for patients. Prizes range from hearing aid accessories to a new pair of top technology hearing aids, for free, resulting in patients feeling valued and appreciated. 

A Leader in Audiology

Dr. Shopovick’s forward-thinking approach to audiology goes beyond her clinic. She continuously educates herself on the latest developments in hearing aid technology and shares this knowledge through educational vlogs on her YouTube channel. By keeping her patients informed about new advancements in the field, she ensures they have access to the best tools for hearing preservation and enhancement.

Most recently, Dr. Shopovick achieved a high level certification as a Sensaphonics Gold Circle Audiologist. This means she has the evidence-based knowledge, skills and practices required for successful outcomes when working with musicians, sound engineers, crew and concert-goers.

Whether it’s customizing hearing aids for a musician or hosting a support group for those affected by hearing loss, Dr. Shopovick’s efforts are making a tangible difference in her community and the broader audiology field.

What Sets Now Hear This® Apart?

Choosing Now Hear This® Audiology means more than just acquiring state-of-the-art hearing technology, it’s about forming a partnership in the hearing journey. The team at Now Hear This® is committed to providing personalized care, utilizing cutting-edge testing methods, and supporting the local community. Patients who visit the clinic gain a trusted resource for their hearing needs, with a focus on long-term well-being and empowerment.

If you're looking to experience hearing aids that work for you, consider visiting Now Hear This® Audiology and discovering how Dr. Shopovick’s commitment to personalized audiologic care can help you hear the world more clearly.

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