How Forgetting Melons Led to a Breakthrough AI Wearable

In the midst of a hectic life, a simple mistake sparked a transformative journey, giving rise to a wearable device that revolutionizes memory assistance.

Dec 13, 2025

In December 2023, Tim Uzua, the co-founder of Sonal AI, found himself in a moment many of us can relate to, he forgot something small, yet important. His wife, Jennifer, was pregnant and had sent him on a late-night store run, hoping to soothe her cravings. Tim dutifully returned with all the items on her list, except for one crucial item: melons, the very thing she could actually eat. That small, painful oversight became the catalyst for something much bigger.

Jennifer, a medical doctor, explained a concept to Tim that would change their lives: the "Forgetting Theory." It reveals that we forget up to 70% of new information within 24 hours. This seemingly trivial incident would spark an idea, leading to the creation of Sonal AI, a wearable memory assistant designed to capture everyday moments and transform them into actionable insights.

Tim, a software engineer with over 20 years of experience, and his wife, Jennifer, combined their knowledge, engineering and medical, to develop Sonal. The concept was simple: create a device that didn’t just record information but also processed and understood it in real-time, freeing people from the mental load of remembering everything. Traditional note-taking apps and task managers had failed to offer the seamless, hands-free solution they needed in their busy lives. They wanted a tool that worked quietly in the background, reducing cognitive overload without requiring constant effort.

The result? Sonal AI, a tiny, wearable device that continuously captures conversations and moments throughout the day. Whether in client meetings, daily stand-ups, in the car, during casual phone calls, or even while on walks, Sonal is always "on," passively collecting data. But Sonal doesn’t just record; it intelligently transcribes conversations, identifies action items, sets calendar reminders, builds shopping lists, and drafts follow-up messages. It’s a revolutionary step forward in personal memory assistance, helping users stay organized without interrupting their daily lives.

What sets Sonal apart is its versatility for both structured work interactions and life’s unstructured moments. While competitors focus narrowly on meetings, Sonal excels across your full day - capturing moments where life happens. The key differentiators include:

  • Wearable-First Design: Sonal is a “wear-and-forget” device that works hands-free, with no need to open an app or remember to hit record.

  • Context Intelligence: It doesn’t just transcribe; it identifies tasks, deadlines, shopping items, and actionable follow-ups.

  • Work + Life Coverage: Handles client calls, 1:1s, team action items, family plans, errands, and personal organization.

  • Founded on Medical and Engineering Insight: Combining over 25 years of software engineering with a clinical understanding of memory and cognitive load.

  • Privacy-Conscious: Users have complete control over what is kept, synced, or deleted, Sonal ensures privacy by design.


The creation of Sonal AI was a direct response to the daily challenges people face in remembering the small but important moments of life. In a world where multitasking and constant mental juggling are the norm, Sonal offers a quiet solution that reduces the mental clutter that comes with trying to remember everything. As Tim puts it, “Sonal isn’t just a product, it’s a lifeline for the moments where life actually happens.”

This AI-powered wearable is not just a note-taking tool; it’s a memory assistant that empowers users to offload the cognitive burden of everyday life. “We’re not building a note-taking tool. We’re building a device that remembers the things your brain shouldn’t have to,” Tim emphasizes.

With Sonal, Tim and Jennifer are pioneering a new category: personal memory assistance. In an era where AI can automate your calendar, emails, and workflows, it only makes sense that AI should help people remember the conversations and commitments that matter most. As the world becomes more fast-paced, Sonal provides a much-needed solution to help people stay present, organized, and less overwhelmed.

Sonal AI is revolutionizing memory management. It’s not just about remembering what you need to do; it’s about enhancing your ability to live in the moment without worrying about forgetting the small but significant things. Whether you're managing a family, a busy career, or simply trying to keep your personal life organized, Sonal offers a simple yet powerful solution to help you stay on top of your world.

Ready to reduce mental overload and remember more of your life? Explore the world of Sonal AI today and discover how it can help you live more mindfully. Visit Sonal AI, and start your journey toward effortless memory management.

Follow Sonal AI on social media for updates and tips on improving memory and organization: X, Instagram, Facebook, TikTok.

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This article features partner, contributor, or branded content from a third party. Members of the USA News’ editorial staff were not involved in the creation of this content. All views and opinions are those of the contributor alone.

This article features partner, contributor, or branded content from a third party. Members of the USA News’ editorial staff were not involved in the creation of this content. All views and opinions are those of the contributor alone.

This article features partner, contributor, or branded content from a third party. Members of the USA News’ editorial staff were not involved in the creation of this content. All views and opinions are those of the contributor alone.

This article features partner, contributor, or branded content from a third party. Members of the USA News’ editorial staff were not involved in the creation of this content. All views and opinions are those of the contributor alone.

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