AI Isn’t a $20 Fix: Dr. Myra Roldan on the Hidden Gaps in Executive AI Adoption

Dr. Myra Roldan discusses how executives can avoid costly mistakes and adopt AI responsibly for long-term success.

Aug 19, 2025

The gap between AI’s promise and its practical success isn’t a technology problem. It’s a leadership problem. Too many executives mistake AI adoption for buying a quick-fix tool or chasing the latest trend, when in reality success demands strategic foresight, governance, and a deep understanding of its real-world impact.

Dr. Myra Roldan, the first Latina Chief AI Officer, has seen firsthand the critical missteps businesses make when trying to integrate AI into their operations. As a recognized leader in the AI field, Dr. Roldan has built UnDesto AI® to help organizations bridge the gap between the promise of AI and its practical, responsible application.

The Journey of Dr. Myra Roldan and UnDesto AI

Dr. Myra Roldan’s journey into the AI space is both remarkable and pivotal. With over 20 years in technology, including 12 years focused on emerging technologies such as AI and cloud computing, Dr. Roldan has built a career that merges technical expertise with a human-centered approach to innovation. Her leadership at Amazon and deep industry experience have made her a sought-after advisor for businesses eager to adopt AI with precision and foresight.

As a Latina trailblazer in a predominantly male and white industry, Dr. Roldan offers a distinct voice in the AI conversation. Representing a minority voice in a field where women of color are vastly underrepresented, her perspective informs her approach to AI adoption. For Dr. Roldan, AI isn’t just about technology; it’s about creating inclusive, diverse, and responsible solutions that benefit all businesses and individuals.

UnDesto AI was born from her vision to make AI accessible and actionable for executives. Rather than focusing solely on complex technical tools, UnDesto AI provides leaders with the frameworks, tools, and support they need to make informed decisions and lead sustainable AI transformations in their organizations.

Overcoming the Challenges of AI Adoption

While AI is often viewed as the future of business, the path to successful implementation is fraught with challenges. Many companies make the mistake of treating AI as a quick solution to a complex problem, investing in tools without a clear understanding of the strategic and governance structures required for long-term success. As one industry leader put it, “The biggest threat to your AI strategy isn’t bad data or complex models. It’s executive overconfidence.”

UnDesto AI takes a different approach. Rather than offering off-the-shelf solutions, the company guides leaders through a process of thoughtful integration. This approach begins by helping businesses align AI with their strategic goals and preparing leadership to make informed decisions about its application. It also ensures that AI implementation is underpinned by governance frameworks that safeguard against potential risks, including security and ethical concerns.

Why UnDesto AI Stands Apart

Most consulting firms aren’t built for the AI era—and it shows. While many race to rebrand as AI-ready, they remain rooted in legacy thinking, lacking the cross-functional experience needed to guide real transformation. They focus on flashy tools and surface-level pilots, missing the deeper work required to make AI sustainable, secure, and aligned with business outcomes.

What they overlook—and what UnDesto AI was purpose-built to deliver—are the six foundational pillars that drive successful AI implementation: Strategy, Infrastructure, Data, Security, Governance, and People. These aren’t optional checkboxes. They’re non-negotiables. Without them, AI becomes a risk, not a return.

Executive-Focused AI Transformation

Unlike many firms that focus on technology alone, UnDesto AI targets the leadership teams of businesses, helping them align AI initiatives with overall business strategy. The goal is to ensure that executives understand AI’s impact on every aspect of their business—from strategy and workforce readiness to governance and decision-making.

Proven Frameworks to Avoid Costly Mistakes

With over 12 years of experience in AI adoption, Dr. Roldan and her team at UnDesto AI have developed a set of proven frameworks that prevent businesses from wasting time and resources. Tools like the AI Readiness Assessment App and AI Opportunity Prioritization Matrix help executives assess their company’s current AI capabilities, prioritize initiatives, and avoid the common pitfalls that often derail AI projects. The A.S.K. Framework™ (AI Strategy, Knowledge, and Key Decisions) guides executives in aligning their AI investments with long-term business goals.

"Portrait of a woman with curly hair wearing a white blazer, glasses, and standing against a colorful street mural background, with a confident smile."

A Unique Leadership Perspective

Dr. Roldan’s role as the first Latina Chief AI Officer is a major differentiator in the AI space. Latina women represent only 1% of AI professionals, making her leadership not only groundbreaking but also crucial in shaping a more inclusive approach to AI adoption. Her perspective informs every aspect of UnDesto AI’s approach, ensuring that AI implementation is both responsible and transformative, not just technologically advanced.

The Intelligence Suite™: Empowering Executives

UnDesto AI’s Intelligence Suite™ is designed to equip executives with the tools, templates, and guidance they need to implement AI strategies effectively. This comprehensive resource includes a range of products, from AI literacy programs that teach foundational concepts to more advanced courses that focus on building AI-powered automations and systems.

What sets the Intelligence Suite™ apart is its focus on simplicity and immediacy. Rather than offering vague promises about AI’s future potential, the suite provides executives with actionable steps to integrate AI into their organizations immediately. With tools for building AI strategies, mitigating risks, and establishing governance, the Intelligence Suite™ empowers businesses to make smarter, more informed decisions about AI adoption.

Conclusion

AI is no longer a futuristic concept—it’s an immediate reality. However, executives must approach AI adoption with care, foresight, and a strong strategic foundation. UnDesto AI, under the leadership of Dr. Myra Roldan, offers the guidance and tools needed to navigate this transformation responsibly and effectively.

For businesses looking to lead the AI revolution, UnDesto AI provides a clear, actionable path forward. Whether it’s through proven frameworks, executive-level training, or hands-on guidance, UnDesto AI ensures that AI is used as a tool for lasting business success.

To learn more about UnDesto AI and explore the Intelligence Suite™, visit Intelligence by UnDesto AI.
For additional information on the company and its offerings, visit UnDesto AI and follow them on Twitter and LinkedIn.

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This article features partner, contributor, or branded content from a third party. Members of the USA News’ editorial staff were not involved in the creation of this content. All views and opinions are those of the contributor alone.

This article features partner, contributor, or branded content from a third party. Members of the USA News’ editorial staff were not involved in the creation of this content. All views and opinions are those of the contributor alone.

This article features partner, contributor, or branded content from a third party. Members of the USA News’ editorial staff were not involved in the creation of this content. All views and opinions are those of the contributor alone.

This article features partner, contributor, or branded content from a third party. Members of the USA News’ editorial staff were not involved in the creation of this content. All views and opinions are those of the contributor alone.

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