newsroom

Meet SĒID™: The Plant-Based, TSA-Friendly Skincare Innovation Transforming Sustainability

Verified Article
USA News December 17, 2024
Share Share on Facebook Share on Twitter
Meet SĒID™: The Plant-Based, TSA-Friendly Skincare Innovation Transforming Sustainability

Los Angeles, CA – December 16, 2024


Licensed esthetician and founder Chandra Davis is on a mission to revolutionize sustainable skincare with her brand, NWÄR SKIN, INC. (pronounced noir). The company’s flagship innovation, SĒID™ film, is a biodegradable, water-soluble strip that delivers skincare products directly to the skin—no bottles, no mess, and no waste.

Developed over four years, SĒID™ film debuted in September 2024 as a game-changing alternative to liquid-based skincare. Each box contains 180 plant-based, cruelty-free film strips packaged in 100% paper-based materials, allowing for simple, hassle-free recycling.


“When I saw a sanitation worker dumping recycling bins into a garbage truck marked for regular waste, I knew the system was broken,” Davis explains. “That’s when I decided to create a product that wouldn’t contribute to the plastic-dominated waste of the beauty industry.”


A Sustainable Solution

The SĒID™ film addresses multiple challenges:

  1. 100% Plant-Based & Plastic-Free: Made from plant-based ingredients, the films are free from parabens, sulfates, silicones, artificial fragrances, and plastics. The packaging’s paper-based design makes recycling as simple as tossing the empty box into a paper waste bin.

  2. Travel-Friendly: With TSA-friendly strips, consumers can travel worry-free for up to three months without spills or refills.

  3. Cost-Effective: Eliminate the need to purchase full-size and travel-size products, reducing consumption while saving money.

  4. Universal Appeal: Safe for all skin types and shades, SĒID™ film simplifies skincare for everyone, offering a cleanser ($48) and balm ($52) that have earned 5-star reviews.

Skincare Meets Innovation

Each box of SĒID™ film includes six free strips for a three-day trial, ensuring customers can try the product risk-free. Davis believes this approach not only reduces customer returns but also aligns with NWÄR SKIN’s commitment to sustainability.


The launch of SĒID™ comes after NWÄR SKIN secured $50,000 in funding through Honeycomb Credit. “We’re changing how people think about sustainable skincare,” says Davis. “With SĒID™, we’re proving that innovation and eco-consciousness can coexist seamlessly.”

Join the Revolution

NWÄR SKIN is setting a new standard for sustainable beauty. Explore the revolutionary SĒID™ film and experience skincare without compromise at nwarskin.com. Follow them on Instagram and YouTube for updates and more.


Fresh off the press!
Sign up to get the best of USA News delivered straight to your email every morning!