Accessible Influencer Marketing Management Software Now Available for Just USD100 Per User Per Month

Influencer marketing continues to grow as one of the most impactful tools in digital marketing. However, managing these campaigns has often been inefficient, relying on outdated spreadsheets and constant communication challenges. SushiVid addresses this issue with its new platform, ViaCRM.io, designed to streamline influencer marketing management and make it accessible to agencies and SMEs of all sizes.

A Tech-Driven Journey: From Agency to Platform Innovator

SushiVid, founded in 2015 by Foong Yuh Wen, began as a marketplace to connect brands with influencers at scale. As the company expanded, it became clear that the existing model was not scalable enough. "We had to disrupt ourselves," says Yuh Wen. "Influencer marketing needed more than just a marketplace, it needed better management tools."

SushiVid has always embraced a tech-centric approach, focusing on data and innovation to drive efficiencies. “Most agencies still rely on traditional, manual methods for influencer marketing,” says Yuh Wen. “We’ve been looking for ways to innovate and use technology to improve processes, and that led us to ViaCRM.io.” The platform, shaped by lessons learned from years of managing campaigns, addresses many of the common challenges in influencer marketing, including communication issues and the use of outdated tools.

The Birth of ViaCRM.io: A New Approach to Campaign Management

Through its experience in the influencer marketing space, SushiVid identified the need for a solution that would address the industry's pain points. This insight gave birth to ViaCRM.io, a project management platform tailored specifically for influencer marketing. Built on ten years of experience, the platform offers an intuitive, scalable, and affordable solution to the challenges faced by agencies.

While competitors charge significantly higher fees for services with limitations, ViaCRM.io offers a competitive pricing model, just USD100 per user per month, with no hidden fees or caps. “Our goal is to make these powerful tools accessible to smaller agencies and SMEs,” explains Yuh Wen. "Everyone, regardless of size, should have access to efficient tools that drive results for their clients."

Disrupting the Industry: Open, Transparent, and Scalable

What differentiates ViaCRM.io from other platforms is its commitment to transparency and openness. SushiVid is taking an innovative approach by planning to open-source its software. "The more agencies that use it, the more robust the data becomes, benefiting everyone involved," says Yuh Wen. "Our goal is to create a knowledge-sharing platform that helps all agencies succeed in influencer marketing."

This approach to open-sourcing is a step toward reshaping an industry often criticized for its lack of transparency. With a focus on ease of use, scalability, and cost-effectiveness, ViaCRM.io offers an ideal solution for agencies seeking to improve efficiency while maintaining control and accountability over their campaigns.

Looking to the Future: Influencer Marketing Management in the Modern Age

As influencer marketing continues to evolve, platforms like ViaCRM.io are helping set new standards for campaign management. SushiVid’s commitment to making these tools accessible to agencies of all sizes marks a critical shift in the industry. With continuous improvements in the pipeline, ViaCRM.io is positioning itself as a leading solution for influencer marketing campaign management.

"Influencer marketing has the potential to transform the way brands and agencies interact, and we’re working to make that a reality," says Yuh Wen.

For agencies looking to streamline their influencer campaigns and save costs without compromising quality, ViaCRM.io offers an accessible, powerful, and effective platform. As the influencer marketing landscape grows, ViaCRM.io is here to help agencies thrive.

Learn more about ViaCRM.io and how it can support your influencer marketing efforts.

• Visit the platform: ViaCRM.io

• Explore SushiVid: SushiVid Website

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• Connect on LinkedIn: SushiVid LinkedIn

• Visit our office: SushiVid Location on Google Maps