AI-Driven Logistics Startup Clean & Carry Is Revolutionizing Laundry Delivery in Dallas

NATIONWIDE - NOVEMBER 2025 - (USAnews.com) It was just hours after launching a test app when the first order came in from 25 miles away. Baris Mirzai - Chief Technology Officer and Tulay Mirzai Chief Executive Officer had no plan, no infrastructure, and certainly no experience in the laundry business. They drove to the customer's location themselves, picked up the clothes, and brought them home. What happened next would transform their lives and challenge an entire industry.

That same day, a local laundry owner discovered their website and called with an offer that would change everything: "I want to be your washing partner." When they delivered 20 orders to that single laundromat, the owner stood speechless. It was the moment Clean & Carry was truly born not as a laundry company, but as an AI-driven logistics platform reimagining how Americans think about one of life's most routine tasks.

The Spark That Launched a Revolution

Moving to Dallas as immigrants, Mirzai and his co-founder were struck by something uniquely American: the abundance of neighborhood laundromats. "It was something we'd never seen in our home country, such a deeply American part of daily life," Mirzai reflects. That cultural observation became the foundation for a business idea that would merge Old World work ethic with New World technology.

The founders made a crucial decision early on: they would learn the industry from the ground up. For months, they embedded themselves inside local laundromats, studying every workflow from sorting to washing to folding. This hands-on approach informed the development of their AI-powered platform, ensuring it addressed real operational challenges rather than theoretical ones.

Building Through Obstacles and Breakthroughs

What started as two immigrants with no industry background has evolved into one of Dallas-Fort Worth's most innovative startups. Clean & Carry operates on an asset-light marketplace model much like DoorDash or Uber connecting customers with local laundromats and gig drivers through intelligent routing technology.

"We're not a traditional laundry company," Mirzai explains. "We're a tech-driven, decentralized logistics platform built specifically for the laundry industry." This distinction proved critical as the company scaled beyond 27,000 laundry bags successfully delivered across the DFW metroplex.

The breakthrough came through understanding that success meant empowering existing businesses rather than replacing them.Instead of owning vans or facilities, Clean & Carry partners with trusted neighborhood laundry stores, dry cleaners, and gig-drivers, building a network that expands organically while preserving operational flexibility.

Technology That Transforms Tradition

Behind Clean & Carry's consumer-facing simplicity lies sophisticated technology: six interconnected applications managing customer orders, driver logistics, and partner laundromat operations. The AI-driven system optimizes routes, predicts demand patterns, and ensures precision delivery timing.

This decentralized structure allows pickups and deliveries to happen "anytime, anywhere, in any volume without limits," according to Mirzai. The platform dynamically assigns orders to the nearest available partner and driver, creating efficiency that traditional centralized models cannot match.

Customer feedback validates this approach. Reviews on Trustpilot consistently highlight the convenience and reliability enabled by Clean & Carry’s technology, while local laundry and dry-cleaning partners report increased revenue through digital integration. The company’s next expansion in the garment-care category will include partnerships with tailors and rug cleaners, further extending its service network.

Proof of Concept, Proof of Scale

The numbers tell a compelling story of rapid adoption. With over 27,000 laundry bags delivered and growing daily partnerships with local businesses, Clean & Carry has demonstrated strong product-market fit in one of America's most traditional service industries.

What sets the company apart is its ability to onboard new wash partners continuously, expanding service capacity without the capital requirements of traditional delivery models. Each new laundry store, dry cleaner, or gig-driver that joins the network expands the platform’s reach and helps shorten delivery times for customers.

The company's featured video content showcases how the technology seamlessly integrates with existing laundromat operations, transforming them into digitally-enabled businesses capable of competing with larger, centralized services.

The Human Element in Digital Innovation

"Our journey shows that with passion and innovation, even the most ordinary industries can be reimagined," Mirzai notes. This philosophy drives Clean & Carry's approach to balancing high-tech solutions with human-centered service.

The platform doesn't just process transactions, it builds community connections. Laundry store & dry cleaning store owners gain access to broader customer bases, gig drivers earn flexible income, and customers enjoy app-based convenience without losing the personal touch of neighborhood service.

This community-powered model reflects a broader trend in American entrepreneurship: immigrant founders bringing fresh perspectives to established industries, creating value through technology while preserving the human elements that customers value.

Beyond Laundry: A Vision for Local Commerce

Clean & Carry represents something larger than convenient laundry delivery. The company exemplifies how AI and local commerce can merge to create scalable businesses that strengthen rather than displace community connections.

As urban populations increasingly demand on-demand services, Clean & Carry's decentralized model offers a blueprint for digitizing traditional service industries without sacrificing their neighborhood character. The success in Dallas-Fort Worth suggests potential for expansion into other metropolitan markets hungry for tech-enabled daily services.

If your business operates in traditional service sectors and you're looking for ways to integrate technology without losing your community roots, Clean & Carry's journey from immigrant startup to regional logistics leader demonstrates that innovation and tradition can thrive together. Visit cleanandcarry.com to experience how AI-driven logistics can transform everyday convenience.

About Clean & Carry

Clean & Carry is an AI-driven logistics startup transforming laundry & dry cleaning across the Dallas-Fort Worth metroplex. Founded by immigrant entrepreneurs, the company connects customers with local laundromats and drivers through intelligent routing technology that has completed over 27,000 deliveries. The platform empowers neighborhood businesses with digital tools while providing customers with app-based convenience. Customer reviews and testimonials are available on Trustpilot, and the company's technology showcase can be viewed on YouTube. Learn more at cleanandcarry.com.