Lunakai Crosses $1 Million in Monthly Revenue in 2026 as New Product Launches Fuel Rapid Growth

NASHVILLE, Tenn. – October 14th, 2026 – Lunakai, the women-owned supplement and everyday wellness brand, has averaged more than $1 million in monthly revenue throughout 2026, the latest milestone in two years of rapid growth for the company. Revenue for the first nine months of the year rose 67% compared with the same period in 2025, and by the end of August, Lunakai had already surpassed its total revenue for all of 2025.

Most of that growth has come from new products. Lunakai has introduced more than 15 new formulas in 2026 alone, building on a wave of launches in 2025 that took the company from a focused gummy vitamin maker to a broader wellness brand covering hair health, healthy aging, metabolic wellness, heart health and women's health.

"We've never launched a product just because it was trending," said Sarah D., founder of Lunakai. "Almost everything we've released over the last two years started with a question our customers kept asking us. Crossing a million dollars a month is a great moment for our team, but what we're proudest of is how many of those customers come back month after month."

From gummy vitamins to a full wellness lineup

Lunakai was founded in 2019 on a simple idea: daily supplements should be easy to take and made with ingredients people can feel good about. The company built its following with gummy vitamins made without glucose, corn syrup or artificial fillers, and that standard still applies to every gummy it makes. What has changed is the range of needs Lunakai serves.

Recent launches include:

• Women's Hair Growth & Restore Vitamins (October 2025), now among the company's best sellers, followed in June 2026 by a dedicated Hair Vitamins for Men formula.
• GLP-1 Support (October 2025), a nutritional formula that combines probiotics and resveratrol, designed to complement the healthy eating habits of people focused on weight management. It is a dietary supplement and is not a substitute for prescription GLP-1 medication.
• Dual-Pathway NAD+ (October 2025) and NMN 500mg (March 2026), healthy-aging formulas that pair NAD+ precursors with resveratrol, with TMG added to the NMN formula.
• Nattokinase 400mg (July 2025), delivering 8,000 FU per serving to support healthy circulation. It quickly became one of Lunakai's top-selling products.
• TUDCA 500mg with NAC (September 2026), a liver-support formula.
• Women's health formulas including Myo-Inositol & D-Chiro Inositol in a 40:1 ratio (May 2026) and Cortisol Support for Women (August 2026), alongside a 7-in-1 Magnesium Complex, Saffron+ and Astaxanthin.

Many of the newest products belong to Lunakai PRO, the company's line of advanced, higher-potency formulas for customers who want more targeted support.

Showing customers exactly what's inside

As the lineup has grown, Lunakai has doubled down on transparency. Earlier this year the company launched its Trust Center, where anyone can look up a Lunakai product and see its full supplement facts and allergen information, along with a Certificate of Analysis from an independent, accredited lab where one is available.

All but one of Lunakai's products are made in the USA with globally sourced ingredients, in FDA-registered, GMP-certified facilities. The company is steadily expanding independent third-party testing across its lineup and adds new lab results to the Trust Center as they are completed. Lunakai does not use proprietary blends, so every ingredient is listed clearly on the label.

"We believe trust is earned through transparency: clear labels, quality standards and test results you can actually access," Sarah D. said. "The Trust Center lets customers check our work for themselves instead of taking our word for it, and we'll keep adding to it as we go."

The company also launched a mobile app in 2025 that gives customers supplement reminders, product updates, exclusive offers and a direct line to the Lunakai team.

What's next

With more launches planned for the coming months, Lunakai expects to keep building on its 2026 momentum while holding every new product to the same testing and labeling standards.

"Growing this fast only matters if people keep trusting what's in the bottle," said Sarah D. "That's the part we'll never compromise on, no matter how big the catalog gets."

Lunakai products are available at LoveLunakai.com, through the Lunakai Amazon storefront and on TikTok Shop.

About Lunakai

Founded in 2019 and based in Nashville, Tennessee, Lunakai is a women-owned wellness brand that makes supplements for everyday health, from its gummy vitamins to the advanced Lunakai PRO line. Nearly all Lunakai products are made in the USA with globally sourced ingredients, and the brand is trusted by more than 500,000 families. Learn more at LoveLunakai.com or follow @lovelunakai on Instagram.

Media Contact

Email: hello@LoveLunakai.com 

These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease.