The DJ Who Built a Multi-Six-Figure Spotify Empire After Every Gig Worldwide Got Cancelled

The Turning Point: From Rejection to Innovation

When the COVID-19 pandemic hit, the global live music industry was left in shambles. DJs around the world watched as their gigs were canceled, income disappeared, and the foundation of their careers collapsed. For Yasin Borry, the Belgian-born DJ and producer behind BYAS, it was a pivotal moment of reflection. After being rejected by over 20 labels, Yasin made a defining decision: he would create something of his own.

With nothing but a laptop, a vision, and relentless determination, Yasin set out to build a path for himself, and for other independent artists, without relying on the traditional music industry gatekeepers. This decision laid the groundwork for the creation of BYAS, a groundbreaking artist brand, and the launch of his Vibe Agency’s Playlist Network.

Building BYAS: Empowering Artists and Curating Success

Yasin’s journey wasn’t a smooth one. After years of trying to break into the music scene and facing continuous rejections, he decided it was time to stop chasing labels and start building his own empire. BYAS was born out of this frustration, a brand that would empower independent artists and give them the tools to succeed without depending on the traditional industry model.

Expanding beyond just an artist brand, Yasin developed Vibe Agency’s Playlist Network, a powerful system designed to help artists reach millions of real listeners through curated playlists. His playlist network quickly became a trusted platform for artists across genres, especially house, deep house, and electronic music, and helped them gain exposure in a way that was previously unavailable to independent musicians.

Yasin’s playlist network wasn’t just about music, it was about building lasting relationships between artists and real fans. He worked with artists connected to industry giants like Justin Bieber, Tiësto, and Netsky, and his efforts helped raise the profiles of countless up-and-coming talents.

The Power of Playlist Curation: Real Streams, Real Results

What distinguishes Yasin’s approach from others in the industry is his commitment to real, sustainable growth. While many DJs and producers chase viral moments or quick hits, Yasin focuses on long-term, system-based strategies that ensure consistent and ethical success. “Most artists are obsessed with streams. I teach them how to build a system AND keep it profitable,” Yasin says.

His curated playlists have helped artists soar from being virtually unknown to hitting millions of streams. For example, Gobi Desert Collective grew from just 400 monthly listeners to over 300,000 entirely through BYAS’s playlist system. Yasin has generated over $500,000 from playlist curation alone, proving that his methods can create significant, lasting success.

Unlike other industry players who may rely on fake streams or bots, Yasin’s approach is based on ethics and real engagement. His playlists deliver genuine exposure to artists, ensuring their music is heard by real listeners who engage with their work. This model has not only generated millions of streams but also helped artists build sustainable careers.

Building a System: Playlist Growth Through Automation and Ads

What makes Yasin’s approach so unique is the system he’s created. It’s not just about chasing streams, it’s about creating a repeatable system that allows artists to generate real growth over time. His methods incorporate a blend of strategic playlist promotion, targeted social media ads, SEO, and automation through AI-powered tools.

“I teach artists how to automate their growth and make it profitable,” Yasin explains. By focusing on repeatable systems rather than hustle and grind, Yasin helps artists avoid the common pitfalls of fake engagement and short-term success.

His system-based approach has allowed him to grow a network of playlists that have reached millions of listeners. This network is especially effective for niche genres like deep house, melodic house, and Afro house, where targeted playlists can drive significant engagement from the right audience.

The Trusted Educator: Helping Artists Avoid the Pitfalls

Yasin’s approach is grounded in his own experience of trial and error. Having been scammed by fake playlists and wasteful promotional schemes early in his career, Yasin understands how difficult it is for artists to navigate the crowded and often deceptive world of music promotion. “I’ve been scammed. I’ve wasted money. I’ve seen all the fake shit. That’s why I built a method that actually works,” he says.

Through his playlisting courses, Yasin teaches artists how to avoid these pitfalls. His system is designed to help musicians grow their audience and monetize their music in an ethical, sustainable way. Many of his students have achieved millions of streams and established stable, full-time careers in music.

The Playlist King: Yasin’s Vision for the Future

Today, Yasin is known as the “Playlist King”, the curator who cracked the code on building a sustainable music career through playlists. But his journey is far from over. Yasin’s goal is to continue expanding his playlist network, helping even more artists grow their reach and revenue through strategic playlist promotion.

Looking ahead, Yasin aims to build one of the most influential playlist networks in the world, focusing particularly on house, deep house, and electronic music. His vision is to create a future where playlisting is the backbone of sustainable artist growth and a central tool for musicians who want to thrive without relying on labels or gatekeepers.

A Belief That Drives It All

“If there’s one thing I want every DJ and artist to know, it’s that you don’t need labels, gatekeepers, or luck. Your taste can pay your bills ,  if you build the right system,” Yasin believes.

His mission is not just to teach artists how to gain streams, but to show them how to build a music income that lasts. With BYAS and Vibe Agency, Yasin is leading a movement that’s reshaping how independent artists navigate the music industry.

Ready to Take Your Music Career to the Next Level?

If you’re an artist or DJ looking to build a sustainable music career and break free from the limitations of the traditional music industry, Yasin’s playlist system is the key to your success. Connect with Yasin on Instagram and Vibe Agency to learn more about the playlisting systems that are changing the game for independent artists.

Build Your System. Own Your Success. Be Part of the Playlist Revolution.