The Westerly Pewaukee Challenges Traditional Senior Living with Forward-Thinking Design and Engaging Activities

Pewaukee, WI – April 15, 2025 – The Westerly Pewaukee is challenging traditional perceptions of senior living by creating a community that celebrates the spirit of adventure and empowers residents to live life on their own terms. This approach is reflected in the community’s innovative design, engaging activities, and deep connection to the history and natural beauty of Lake Country.

Inspired by the free spirit of adventure found on and near the waters of Lake Country, The Westerly aims to cultivate a sense of freedom and exploration in its residents. The community's mission is to empower individuals to chart their own course, lead the life they desire, and share their experiences with friends, both new and old.

The Westerly’s logo, reminiscent of a boat in full sail, symbolizes this strong sense of freedom and history. The name itself evokes the golden era of family resort vacations, where lifelong memories were created. This connection to Pewaukee’s past is woven into every aspect of the community’s design and brand, bringing over a century of family fun and nostalgia to the forefront.

Design for Adventure and Connection

The architectural and interior design of The Westerly, by Galbraith Carnahan Architects and o&o studio respectively, prioritizes spaces that encourage social interaction and personal enrichment. Features like the Spinnaker Club Room, the Swan Tea Room, and rooftop terraces are designed to inspire residents to connect and participate in community life.

"We believe that the physical environment plays a crucial role in empowering our residents to embrace their adventurous spirit," says Mara Henningsen, Executive Director of The Westerly Pewaukee.

"Our spaces are designed to be both functional and inspiring, promoting a sense of community and encouraging active participation."

Activities That Empower and Engage

The Westerly offers a diverse range of activities and programs designed to cater to the adventurous interests and needs of its residents. These include:

• Technology Workshops: Helping residents stay connected and navigate the digital world.

• Creative Arts Programs: Encouraging self-expression and artistic exploration.

• Fitness and Wellness Classes: Promoting physical health and well-being.

• Lifelong Learning Opportunities: Offering educational lectures and workshops.

• Community Outings and Events: Facilitating engagement with the wider Pewaukee area, including lake-based activities.

"We want our residents to continue to explore and discover," Henningsen explains. "Our activities are designed to empower them to pursue their passions, learn new skills, and stay connected with their community and the surrounding Lake Country environment."

Challenging Stereotypes and Embracing Freedom

The Westerly’s approach challenges the stereotype of senior living as a passive experience. By prioritizing forward-thinking design and activities that promote freedom and adventure, The Westerly aims to create a community where residents can truly be “Free to Be!”

The Westerly invites individuals and families to explore the possibilities of modern senior living and experience the vibrant community it has created. Schedule a tour and experience firsthand the warmth and vibrancy of this new era of senior living in Pewaukee.

About The Westerly:

The Westerly, located in Pewaukee, Wisconsin, offers independent living, assisted living, and memory care services. Developed by Matters Development, and owned and managed by Koru Health, The Westerly is committed to providing a luxurious and engaging community where seniors thrive.

Press Contact:

Mara Henningsen
Executive Director
mara@livingwesterly.com
262-737-5500
www.livingwesterly.com